Aggressively Led and Conducted by Alan Weiss!

Objectives:

• Rapidly move to widely acknowledged leadership in the areas you identify.

• Expand and enlarge those areas to the maximum degree.

• Become the "go to" person who can't be ignored and must be approached.

• Create "mega-gravity" where people are forced into your orbit.

• Increase your fees, increase your leads, decrease your labor intensity.

• Create a life that blends your talents, personal needs, and professional repute.

Special Guest: Margaret Wheatley

I'm delighted to have Margaret Wheatley as my special guest at my third Thought Leadership Workshop. Following Marshall Goldsmith and David Maister, Margaret adds to the unique presence of global thought leaders at this exclusive and limited participation event.

Concurrent with her appearance, her seminal work Leadership and the New Science is being re-released in an updated edition. Meg will be having lunch with our thought leadership group, presenting and responding to questions to that group and our graduate experience group, and having dinner with the graduate group. Here is further  background about this fascinating woman.

Activities:

• Alan's Stairstep Method for multi-dimensional growth in thought leadership.

• Identifying and exploiting "pulse points."

• Planned and extemporaneous thought leadership role-plays.

• Three books to read in preparation, which will be discussed, as models.

• Practice in debate and influence.

• Guest discussion leader who indisputably "owns a niche."

• Examination and analysis of TED.com videos to deconstruct thought leadership.

• Everyone will leave with a book outline with chapters and sub-points.*

• Six, monthly, follow-up teleconferences conducted by me.

• Private, five-minute, monthly, ThoughtVideo from me with ongoing insights.

• 2.5 intensive days, stay for the third afternoon if you can (no extra charge).

• Elegant meals and wines, consistent with being an "object of interest."

• "Retreat" environment—lodging and all meals included.

Prior to Dec. 15: $11,000
Dec. 15 to March 31: $12,000
April 1 and beyond: $14,000

These will be intensive, 8-to-5 days. We will work hard and play hard. But expect the toughest kind of hard work: mental challenge. Marketing will be the easy part! This will be an intellectually rewarding experience, probably rare, and perhaps unprecedented in your "normal" career progression.

Unique Benefits:

• Create a personal blueprint that will rapidly close the distance between your current state and your model for thought leadership.

• Surround yourself with the best of my community’s talent to share and create one of the most powerful, mutually-reinforcing communities anywhere.

• Introduction to additional thought leaders with whom I interact and create new contacts with this community.

• Break through the barriers holding you back by interacting with those who have done what you need to do, just as you help them with what you've already done.

• Intellectual stimulation, punctuated by great discussion and wonderful informal recreation.

• Develop the ability to talk "beyond your niche" and become an object of interest to anyone, at any time.

Agenda

1. Preparation Work:
   • Three books (currently vetting, to be announced, available as of June 15)
   • Questionnaire to be returned to me
   • Specific self- analysis to maximize participation (e.g., identification of competitors, brand strength indicator, expansion plans, etc.)


2. Day 1: Arrival and group dinner


3. Day 2:
   Morning
   • Identifying thought leadership as it applies to you and your future plans
   • Creation of a personal blueprint and multiple "stair step" approaches
   • Identification and exploitation of "pulse points"
   • Role-plays as thought leaders
   Afternoon
   • Discussion of book #1
   • Analysis of TED.com
   • Improvements to personal plans
   • Barrier analysis
   Homework
   • Begin personal book outline.*
   Dinner


4. Day 3:
   Morning
   • Share best practices, overcome remaining obstacles/barriers
   • Review of book #2
   • Practice in debate and influence in teams
   • Create more aggressive marketing plans
   Afternoon
   • Open discussion with thought leader guest
   • Post-discussion analysis of guest comments
   • Create more aggressive fee structures
   • Guidance on book outline specifics
   • "Create your peers"
   Homework
   • Create personalized book outline*
   Dinner


5. Day 4:
   Morning
   • Discuss book #3
   • Share personalized book outlines, refine, complete*
   • Dates and topics for continuing teleconferences and ThoughtVideos
   • Complete personalized blueprint and actions
   • Share and gain accountability partners and measures
   Afternoon (optional, no extra charge)
   • Facilitated discussion of "beyond thought leadership"
   • Maximizing global and technological leverage points
   • Extemporaneous creation of intellectual property as a model
   Adjourn
   Dinner


6. Post-Event
   • Complete book proposal and submit to Alan (30 days)*
   • Begin accountability discussions with partners (1 week)
   • Receive ThoughtVideos (begin in 10 days)
   • Participate in teleconference series (begins in 30 days)

* If you already have written published books, or aren't interested in publishing one, then we'll substitute a teleconference series, video series, business column, annual symposium, or whatever makes sense for your situation, with specific plans.

It's time to stop being a "best kept secret." I estimate this journey will create more than 60 hours of focused, systematized work over the course of the process, in addition to your own, personal, ongoing efforts, organized toward making you a thought leader and center of expertise.

Remember, we will proceed with 6 people, but will accept no more than 16. There are no refunds unless we cancel the session, but if you must cancel, you may use your payment as a full credit against any future workshop of any kind without penalty and without time limit.

Accolades from the 2011 participants

Accolades from the 2010 participants

Register

ALL meals and room and tax are included. Our guest speaker will address both groups.

Register for The Thought Leadership Symposium

Maximum 20 people

Register for The Thought Leadership Graduate Experience (Sold Out!)

Maximum 16 people.

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